We’re kicking off the week with an inspiring opening plenary session where we’ll dive into the GS1 in Europe strategy, priorities, and vision for the future.

Discover how evolving EU regulations are shaping our path forward, and get a sneak peek at the key themes and sessions lined up for the week. From innovation to collaboration, this is your moment to get aligned, inspired, and ready to make an impact.

Let’s set the tone for a great week of learning, sharing, and building the future together!

Curious about the latest developments around the Digital Product Passport (DPP)? This session is your go-to update on all things DPP and beyond.

We’ll explore:

• The latest updates on the ESPR (Ecodesign for Sustainable Products Regulation), as well as related regulations like the Construction Products Regulation (CPR) and Packaging and Packaging Waste Regulation (PPWR).

• Progress from the Mission-Specific Working Group (MSWG): Where we are with standard development and what’s coming next.

• Key insights from CEN/CENELEC JTC 24: What’s happening with the standardisation request and how it impacts GS1’s role.

• What’s moving at the MO level: Get inspired by the newest pilots, implementations, and stakeholder engagements.

Whether you’re already involved or just starting to explore the DPP, this session will give you a comprehensive overview of where things stand and where we’re headed. A must-attend for anyone working on or impacted by DPP initiatives!

Learn about the latest activities from the data excellence programme, including the new and updated implementation guides produced by the B2B2C group. You will hear about the future of data sharing, the global programme that has been launched as part of Vision 2030 as well as the GDSN modernisation (with the GDSN Board). And we will discuss on how to collaborate best and support our local members but also the big multinationals on data exchange.

If you’re new to GS1, GS1 in Europe, or attending your first GS1 in Europe Regional Forum, this session is the perfect place to begin.

Join us for an interactive and informative introduction where you’ll:

• Learn about the role of GS1 in Europe and how we collaborate with Member Organisations

• Discover how we work together to deliver value across industries

• Get an overview of the key topics and priorities shaping our agenda in the years ahead

Whether you’re just starting your GS1 journey or looking to better understand the European landscape, this session will help you connect the dots and get the most out of your week at the Forum.

As the EU advances the implementation of the Digital Product Passport (DPP) under the ESPR and CPR, four proprietary sectors have been selected as “lighthouse pilots” in the CIRPASS-2 consortium: electronics, textiles, tyres, and construction products.

This session will focus on three of these pilots, showcasing how GS1 standards are being leveraged to structure, identify, and share product data across industries — ensuring interoperability, scalability, and alignment with regulatory requirements.

Get a closer look at how it plays out in practice:

• Textiles: Kezzler will demonstrate how Connected Product Management at item level can simultaneously support circular business models and the EU DPP. Using GS1 identifiers and Digital Link, both SMEs and large players can increase transparency, enable new models for reuse, and engage consumers.
• Tyres: GDSO and REGOM will present how RFID technology combined with GS1 serialised identifiers facilitates reuse, retreading, and recycling while looking at the future regulatory compliance.
• Construction products: Cobuilder will illustrate how structured data and digital continuity through the value chain can supports traceability, compliance with the revised CPR (Construction Products Regulation), and the transition to circular material flows — covering two scenarios: products made to stock and products made to order.

The session will highlight practical learnings from these pilots, demonstrate how GS1 global standards enable consistency across diverse sectors, and open the floor for discussions.

The ECHO working group has been very active, ten countries within GS1 in Europe have successfully harmonised their GDSN data requirements for medical devices, a major milestone in driving greater efficiency, safety, and transparency in healthcare.

Join this session to:

• Discover how the journey unfolded, from initial concept to real-world implementation

• Hear directly from MOs about their experiences, challenges, and success factors

• Gain insights from healthcare stakeholders on the benefits and impact of this harmonisation effort

• See real-life examples of how streamlined data exchange is improving operations in the field

If you’re working in healthcare or interested in cross-border collaboration, this session is not to be missed!

How can GS1 become more visible, relevant and impactful to the industries we serve? This practical, hands-on workshop builds on the work introduced at the Global Forum, focusing on how Member Organisations can now take the GS1 Brand Building Framework forward in their market. We’ll explore how to respond to evolving customer needs, clarify how to develop truly customer-centric offers, and deliver a more consistent and compelling presence in the market.

We’ll look at how a stronger brand and sharper messaging can support membership growth by increasing awareness among new audiences, improving our digital visibility, and making our value easier to understand and act on. What to expect:

• A clear, non-technical overview of the GS1 Brand Building Framework
• Practical examples from MOs already piloting the approach

Start your day the Nordic way! Join us in Copenhagen for an invigorating early morning swim followed by a relaxing sauna experience—perfect for waking up your body and mind before the busy day ahead at the Regional Forum.

No pressure, no commitments, just a refreshing way to connect with fellow attendees, enjoy Denmark’s famous wellness tradition, and recharge your energy. Whether you’re a seasoned swimmer or just curious to try something new, this is your chance to experience a true taste of Danish culture and wellbeing.

Meet at the hotel lobby at 7:00 am sharp. Bring your swimwear, a towel, and your adventurous spirit. See you bright and early!

Denmark is the home of “hygge,” happiness, and famous fairy tales! This small but mighty nation is a design powerhouse, a leader in green energy, and the birthplace of LEGO. Expect charming cities, Viking history, and a laid-back, bicycle-friendly vibe.

GS1 Denmark is at the heart of enabling efficient, safe, and transparent supply chains. Their core mission focuses on establishing and promoting global standards for exchanging product and location information. Through innovative platforms like GS1Trade Sync, they facilitate seamless digital data exchange and uphold data quality—boosting traceability and operational efficiency across industries such as retail, healthcare, and logistics.

In this plenary session, we’ll warmly welcome you to Denmark and spotlight inspiring real-world use cases from some of GS1 Denmark’s most important customers. Expect to explore success stories demonstrating how GS1 standards are driving innovation, sustainability, and excellence across various sectors.

Join us to discover practical examples from industries including:

• Retail and e-commerce

• Healthcare and medical devices

• Logistics and supply chain optimization

• Food traceability and sustainability initiatives

Get ready for an insightful session filled with Danish expertise and innovation!

Great Scott! European manufacturers are heading Pack to the Future, where bold regulatory shifts like the Packaging and Packaging Waste Regulation are rewriting the timeline for packaging sustainability. As the DeLorean of legislation hits 88 mph, businesses must fasten their seatbelts and prepare for new requirements focused on recycling and reuse.

In this session, we’ll journey through use cases and forward-thinking strategies that can help industry leaders stay ahead of the curve and shape a circular future that’s not just possible but already in motion.

The GS1 in Europe Fruit & Vegetable (F&V) Group was founded over 10 years ago, developing standards for the sector with industry experts. Learn about the achievements and challenges in the F&V sector and our way forward.
If Fruit and Veggies are not your thing, learn about new ways of running a European Group and managing colleagues & companies in Europe.

The global policy landscape is shifting fast, driven by urgent calls for sustainability, rapid digitalisation, and the need to simplify regulatory frameworks for businesses.

Join us for an inspiring, future-focused session where we decode the biggest policy trends and show how GS1 is helping shape the rules of tomorrow. We will explore how EU developments are influencing the global stage and where GS1’s strategic engagement is making a difference.

A can’t-miss session!

Getting Ready for EUDR: How GS1 Standards Support Deforestation-Free Supply Chains

The European Deforestation-Free Regulation (EUDR) is set to take effect by the end of 2025, bringing significant data and traceability requirements for businesses across affected sectors. In response, the GS1 in Europe Working Group has been actively developing tools and resources to help Member Organisations (MOs) support their members on the path to compliance.

Some relevant GS1 standards are already in place, while others are being shaped within the EUDR Mission-Specific Working Group to meet evolving regulatory needs.

In this session, you’ll:

• Discover how GS1 standards can directly support EUDR compliance

• Get updates on the standards already developed and those in progress

• Learn how to engage with your local members and stakeholders using GS1 tools

If your organisation is preparing for EUDR—or helping others to do so—this session is not to be missed.

Join us to explore the lessons learned from our ongoing engagement with e-commerce marketplaces.
Our goal is to better understand this evolving ecosystem and ensure GS1 continues to support marketplaces in the most effective way possible.

In this session, we’ll share key achievements from our recent work, highlight best practices, and open the floor to new Member Organisations interested in joining this collaborative effort.

Whether you’re already involved or curious to contribute, this session is your gateway to shaping the future of GS1’s role in the marketplace landscape.

Certifications are increasingly critical in demonstrating compliance, sustainability credentials and product authenticity across industries. This session will explore how GS1 standards and services can support certification transparency, making data more accessible and interoperable across regulatory, retail, and marketplace ecosystems. Participants will gain insights into the key steps required to enable certification use cases, from integrating GS1 identifiers into certification processes to ensuring structured, linkable data for industry applications.

This plenary session will explore the dynamic landscape of sustainability in Europe, focusing on the latest trends and the profound impact of evolving EU regulations like the European Green Deal, Digital Product Passport (DPP), and Corporate Sustainability Reporting Directive (CSRD). We’ll discuss how these legislative drivers are transforming supply chains, pushing for greater transparency, and accelerating the shift towards a circular economy. The session will highlight the critical role of accurate, interoperable data in meeting these demands, moving beyond mere compliance to unlock genuine business value and competitive advantage.

Crucially, we’ll examine how GS1 in Europe is actively supporting organisations in this green transition. Discover how GS1 standards – from unique product identification to structured data sharing through networks like GDSN – are providing the essential backbone for enhanced traceability, robust reporting, and efficient resource management. Learn how leveraging GS1’s collaborative platforms and tools empowers businesses to effectively manage environmental impact, respond to consumer demands for transparency, and ultimately contribute to a more sustainable and resilient future for Europe.

Flash Walks Are Back – This Time in Copenhagen!

Building on the success of the previous years’ GS1 in Europe Flash Walks in Amsterdam and Athens, we’re excited to bring them to life once again—this time across the beautiful city of Copenhagen!

Flash Walks combine inspiring GS1 presentations with team-building, networking, and sightseeing, offering an energising and interactive experience for all participants. Previously rated as one of the most popular sessions, we’re confident this year’s edition will be just as exciting.

As you stroll through Copenhagen’s vibrant streets, you’ll connect with colleagues from GS1 Member Organisations, exchange ideas, and explore how GS1 standards and initiatives are making an impact across industries. All while discovering the charm, culture, and innovation of one of Europe’s most sustainable and bike-friendly cities.

Get ready to walk, learn, and be inspired—Copenhagen style!

This session is by invitation only, exclusively for the CEOs of GS1 in Europe MOs. We will discuss our ongoing activities and align on future needs and projects.

The dinner will be held at the Scandic Spectrum Hotel, 6th floor, at 19:30.
Please make sure to arrive on time — it’s a great opportunity to connect and network with our colleagues

Dress code: Business casual

Start your day the Copenhagen way—with a light, friendly run through one of Europe’s most beautiful and bike-friendly cities! Join fellow early risers for a no-pressure morning jog that’s all about fresh air, good vibes, and great company.

No timing, no competition—just a relaxed pace and the chance to see a bit of Copenhagen before the day officially begins. Whether you’re a seasoned runner or just looking to stretch your legs, everyone is welcome. And yes, it’s truly no-commitment: come as you are, and join if you feel like it!

Meet at the hotel lobby at 7:00 am sharp. Running shoes and smiles are encouraged!

Is data killing our planet? Attend this innovative plenary session to reflect on the future of data, the role of standards, artificial intelligence.

How can companies meet growing regulatory demands while minimising administrative burden? In this session, GS1 Denmark introduces its new packaging data declaration system – a practical, standardised solution designed to simplify data sharing across the value chain. Learn how the system supports compliance, increases efficiency, and enables transparency from producer to retailer across Europe.

Sustainability is no longer optional—it’s a shared responsibility. As regulations like the CSRD (Corporate Sustainability Reporting Directive) and CSDDD (Corporate Sustainability Due Diligence Directive) take hold, companies across all sectors are expected to set clear sustainability goals and back them up with reliable, non-financial (ESG) reporting.

But achieving this requires something essential: data. Accurate, consistent, and supply-chain-wide data.

That’s where GS1 Standards come in. Known for enabling transparency and efficiency in supply chains, GS1 is now also helping businesses strengthen the quality and consistency of their ESG reporting.

Join this session to explore how GS1 Standards are supporting companies in meeting regulatory demands, unlocking supply chain visibility, and driving real sustainability progress.

Driving the Future of Transport & Logistics with GS1 Standards

The Transport & Logistics sector is evolving fast, shaped by digital transformation, sustainability imperatives, and growing pressure for transparency and operational efficiency.

In this session, we’ll explore how GS1 standards are helping to navigate these changes and tackle the industry’s most pressing challenges. Topics will include:

• The adoption of 2D barcodes on logistic labels

• The digitalisation of transport documents

• The move toward a paperless, data-driven supply chain

We’ll also share key findings from recent research that sheds light on emerging trends, innovation drivers, and what the market expects next from the world of logistics.

If you’re looking to stay ahead of regulatory and customer expectations, this session will give you actionable insights and real-world examples to take back to your organisation.

Solution providers play a crucial role in implementing our standards, some operate locally, while many work regionally or even globally.

In this session, we’ll explore how we can strengthen our relationships with solution providers and find ways to collaborate more effectively.

Together, we’ll tackle key questions about partnership, communication, and joint innovation to ensure everyone benefits from working closely together.

The Links Registry and GO Resolver are essential tools that make product data more accessible and discoverable throughout the GS1 ecosystem.

In this session, we’ll showcase real-world use cases that demonstrate how these powerful enablers connect product information, improve data accessibility, and support the evolving needs of industry players.

Discover how leveraging the Links Registry and GO Resolver can enhance transparency, streamline operations, and drive collaboration across supply chains.

Textile is one of the prioritised sectors in scope for the DPP. It is a sector with actors that act on a regional or global scale with complex supply chain, upstream often starting in South-East Asia. The sector will be impacted by several other European regulations and directives. A cross-MO team has been set up to join forces on this important sector, to have a common approach and speak with one voice. Learn what this group is doing.

This session highlights why trusted data is essential for modern business, supply chains, and emerging data spaces. We’ll examine the roles of master data (foundational facts) and event data (real-time records) in creating reliable information.

Critically, we’ll show how GS1 standards (like GTINs, GLNs, GDSN) are foundational for achieving trusted data. Leveraging GS1 helps establish a “single source of truth”, enables reliable traceability, and empowers confident participation in data spaces, ultimately enhancing decision-making and mitigating risks.

Agriculture is becoming a global topic at GS1 as it has recently been accepted by the GA. During this session we’ll give you the “state of the union” on the global plans, how we will be collaborating from an EU perspective and what EU is focusing on. And obviously, you’ll get an update on Unique Farm Identification.

In this session, we will explore how GS1 in Europe is evolving its marketing approach, grounded in data, but increasingly guided by storytelling and strategic relevance.

We will begin with an update on Business Intelligence, showcasing the latest KPIs and trends that shape our understanding of GS1’s position in the broader market. Learn how a strong data foundation, built on a shared segmentation framework, continues to drive smarter, more aligned decision-making across Europe.

Then, we will shift focus to the next generation. How can we connect with Gen Z and future industry leaders? Through a bold experiment in Italy, they tested new channels, content styles, and tones of voice to reach younger audiences, aiming to position GS1 as a future-ready, relevant player in their world.

Join us to see how data and storytelling can work hand-in-hand to amplify GS1’s impact today and tomorrow.

Discover how GS1’s updated EPCIS standard is transforming the exchange of traceability data, making it more interoperable, flexible, and future-ready.

In this session, we will cover:

• EPCIS and its companion standard, the Core Business Vocabulary (CBV), within GS1’s “Share” layer

• The use of GS1 Digital Link URIs as an interoperable successor to traditional EPC URNs

• Transitioning to JSON-LD, a modern, lightweight alternative to XML

• CBV’s Linked Data Model and its integration with the GS1 Web Vocabulary

• RESTful support for seamless integration with web technologies and mobile apps

• Practical applications including aggregation, sensor data, and designing effective visibility systems

• Hands-on introduction to the EPCIS Sandbox for testing and experimentation

Join us to learn how these advancements can enhance supply chain transparency and data sharing.

What steps do GS1 members take as they engage with their local MO platforms—from their very first licence to sharing data across global networks?

In this session, we’ll explore the complete GS1 Member Journey, illustrating how members move through each stage:

• Acquiring a GS1 licence

• Generating their Global Location Numbers (GLNs) to identify their company and locations

• Creating GTINs to uniquely identify their products

• Adding essential product data—starting with the seven core attributes and beyond

• Creating GS1 Digital Links for improved product transparency and accessibility

• Sharing structured product data through the Global Data Synchronisation Network (GDSN)

You’ll hear best-in-class examples from across Europe that show how Member Organisations support and guide companies through this journey, ensuring an efficient, consistent, and user-friendly experience

Learn about the details of data spaces in general, how will it work and how can GS1 contribute and how our ground control is organised. Also you will be updated on the latest developments on the data space projects we are involved in: CEADS & SAGE and other initiatives.

Discover how AI is changing the world with inspiring examples from GS1 MOs. We’ll showcase why and how AI is being implemented, and reveal the impressive results achieved. Get ready to be amazed by the power of artificial intelligence!

This will be one of the highlights of the week!
The dinner will take place at Axelborg, a distinctive building crowned with a verdigris copper dome, rich in history and impressive architecture. It is conveniently located just across the street from Tivoli Gardens.

The venue is less than a 15-minute walk from the hotel. Please meet in the hotel lobby at 18:40 — you can either walk with the group or take a short bus ride.

Dress code: Cocktail attire.

Address: Vesterbrogade 4, 1620 København, Denmark

This session will focus on the QR code powered by GS1, on how it works, on how it is implemented throughout the European Member Organisations. The other part of the session is focusing on the top 10 best practices designed to support industry engagement for the global migration to 2D in retail.

As announced at the General Assembly in Mumbai this May, rail is now a key focus area within GS1’s Vision 2030 strategy.

What does this integration mean for GS1 and its current and potential customers? What initiatives are underway in the rail sector to meet the ambitious goals set by Vision 2030? How can you get involved in this exciting journey?

This session will address these questions and explore important topics such as the Discovery Service. Join us and be part of shaping the future of rail through collaboration and innovation with GS1.

In this session, we will take a closer look at the latest developments in the cash sector, the key stakeholders involved, and how GS1 logistics standards can unlock efficiency throughout the entire cash supply chain. From production and central banks all the way to the end consumer, GS1 standards enable seamless identification, capture, and sharing of information.

Join us to explore recent advancements across various European countries and discuss how these standards are driving innovation and operational improvements in the cash industry.

Just like every LEGO brick fits perfectly to build something greater, the future of construction depends on connecting reliable data, piece by piece. With the Construction Products Regulation setting the new blueprint, manufacturers must ensure their products come with transparent, accessible information — from safety to sustainability.

In this session, we’ll explore how open standards can help companies click into compliance and construct a solid foundation for trust, innovation, and a circular economy. Because in tomorrow’s building game, data is the brick that holds it all together.

E-invoicing has become a hot topic for our user community. Starting with the B2G regulation and the development of the European Norm for a Core Invoice, we are now facing B2B mandates for structured electronic invoices and also mandatory electronic invoices for intra-community-supplies based on EN 16931 as part of the ViDA regulation of the EU. Learn about the current developments in Europe and how we deal with the implementation of EN16931 and the usage of EDI in Germany. Discuss with us the future of EDI and the usage of EN16931, Peppol & Co. Do we want to act together and promote our standards or we just give up and watch what other players are doing?

Did you ever want to know what other MOs are focusing on and why?
We are continuing our tour through Europe. A few MOs will showcase their strategy and explain what’s hot or not. We are still doing auditions. But attend this session, learn from the best and steal with pride.

To formally close the Regional Forum 2025 in Copenhagen, we will reflect on the highlights of the past week, reviewing key sessions and the strategic priorities of GS1 in Europe.

Motivational speakers will inspire us to strengthen our shared vision and goals as we look forward to the future together.

Join this dynamic, interactive session designed to empower MO CEOs and their Management Teams with a comprehensive understanding of Gs1 Vision 2030.
We will explore how to translate the Vision 2030 strategy into actions that drive transformation.

By the end of the session, participants will

• Understand the Vision 2030 Strategy and Execution Plan in detail
• Identify initial actions required in the first year
• Align their local MO strategy with Vision 2030 to prepare for execution

The learning experience will be interactive and practical, complete with practical templates, tools, and collaborative discussions.